The straight-talking Public Relations podcast that gives you the information you need to find your own PR direction.
Latest episode —
Episode
CoverageImpact. Will it solve the PR Industry’s number 1 problem?
with Gary Preston
In this episode I interview the person that has inspired me the most in my career; Gary Preston. Gary is the founder of CoverageBook, AnswerThePublic and the new (free) PR measurement tool ‘CoverageImpact’. We discuss how the last 15 years of working together in marketing and the last 10 years of Gary being a successful […]
Recent episodes —
Episode 52
How to prove PR value in 2024
with Steph Bridgeman
In the 25 years Steph Bridgeman has been working PR measurement, the world, media consumption and data has changed. But at a time when data and technology is abundant, why are we hearing of PR budget cuts and team struggles with proof of outcomes? In this fascinating podcast chat Steph and I explore why this […]
Episode 51
2024 Public Relations Forecast
with Stephen Waddington
Before you dive into your first 2024 PR campaign its important to consider focus and development for the year. What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help of PR powerhouse Stephen Waddington to help […]
Episode 50
How Influencers are Sharing the ‘Essence of Cinema’ for Cineworld UK
with Carla Boyd
In this episode Stella interviews Carla Boyd, Senior Social & Content Marketing Manager at Cineworld Cinemas Live from the Cineworld London Head Quarters they delve into influencer relations and why Cineworld UK has decided to switch nearly all of their communications to working only with social influencers over journalists. Carla explains how the essence and […]
Episode 49
Why the UK’s biggest corporates are at risk of reputational damage
with Alastair McCapra
In this episode Stella interviews the Chief Executive of the CIPR (Chartered Institute of Public Relations) Alastair McCapra. They talk about FTSE 100 businesses and the lack of PR expertise in executive leadership teams and on boards in the UK. Alastair and Stella explore the reasons for this; including reputation management being viewed as a […]
Episode 48
How Cultural Understanding & ‘Rapid Media Response’ is Saving the World’s Animals
with Bev Boyle
Bev Boyle, who is the Global Head of Media at World Animal Protection plays a pivotal role in shaping the narrative around animal welfare on a global scale. She’s at the forefront of crafting media campaigns that not only raise awareness but also inspire action. In this episode of the PR Resolution Podcast, Stella and […]
Episode
How to Make Your Agency Profitable
with Simon Collard
How healthy does your agency feel? Are there uncertainties around budgets? Are some of your retainers switching to projects? Is your pipeline flowing or in need of some work? If your agency finances are feeling like a challenge right now you’re not alone. Research has confirmed that PR budgets are being reduced. Data gathered in […]
Episode 46
The Power of Music Partnerships
with Jelena Grozdanich
In episode 40 Stella explored ‘how music grows brands’ in her interview with authors & brand experts Rebecca Jolly and Joe Bellioti; They discussed the benefits music can have on a brands business but what about the other side of the partnership? The music artist. How does the involvement of a track in a PR […]
Episode 45
How Crime Journalism led to a Leading UK Charity PR Newsroom
with Martin McGlown
Stella is joined by Martin McGlown who was once a crime journalist at the London Evening Standard newspaper and went to head-up media relations at the world’s leading cancer charity; Cancer Research UK. They discuss the moment Martin made his career-defining decision and why he and the charity have never looked back. They look at […]
Episode 44
How a musical shoe led to a PR investment firm
with Margo Neely
Margo Neely she is the Chief Creative Officer of Neely & Daughters a New York based start-up business consultancy. She is also the creator of the Neely Air TR-808 “Disturb the Peace” drum machine shoe concept: a digital tap shoe (of sorts) that allows the user to create digital beats and rhythms with movement. This […]
Episode 43
Inside ‘Secret Cinema’
with Simon le Grice
Due to its success ‘Secret Cinema’ isn’t so secret anymore. The London-based entertainment company that specialises in immersive film events now has fans throughout Europe and has recently launched in the US. The magic of the immersive performances has led to a cult following. But how much of the following is driven by PR and […]
Episode 42
How a PR team helped evacuate 54 Ukrainian orphans to the UK
with David Fraser
As a rule I don’t discuss PR agency’s values on the show. They are for staff and should stay on slides or post-its. But when I heard this story of how one ‘agency value’ resulted in a team helping to evacuate 54 orphans from Ukraine, I broke that rule and dedicated a whole episode to […]
Episode 41
Coverage to Capital
with Richard Bagnall and Darryl Sparey
In this episode I interview PR measurement experts, Richard Bagnall and Darryl Sparey on their latest joint research that explores the effects PR has on attracting investors and gain funding for tech start-ups. We delve into the research results including the types of business that see this success, the PR approach needed to gain similar […]
Episode 40
How Music Grows Brands
with Joe Belliotti and Rebecca Jolly
In this episode I delve into the power of music; how it shapes cultures, grows brands and can drive business. I’m interviewing two people who’s deep understanding of music & culture has led them to work on brand partnership deals that have built reputation and grow businesses. I’m joined by ex-Head of Global Music at […]
Episode 39
Confidence in data: Behind the scenes at H+K Strategies
with Allison Spray & James Crawford
This episode lifts the lid on data literacy in one of there world’s most well-known agencies; H&K Strategies. I interview global head of data and analytics – Allison Spray alongside PR Agency One MD James Crawford. James and I co-wrote two chapters in a recent paper; ‘Data literacy in PR’. We looked at how to […]
Episode 38
Brands and fans in sport & entertainment in 2023
with Amar Singh
In this episode I interview Amar Singh, ex-Evening Standard journalist turned content and digital marketing expert in sport and entertainment. Former ‘head of global football content’ at Budweiser and ‘head of content’ at West Ham United, Amar has helped grow audiences across multiple platforms by truly understanding fans and creating content strategies that resonate. Now […]
Episode 37
Getting the most from AMEC Measurement Month 2022
with Johna Burke
AMEC Measurement Month is a time for everyone in Public Relations to level-up their knowledge in evaluation and measurement of comms. Held in November its the perfect time to learn and refresh your approach ready for new KPIs in a new year. There are just over 4 weeks of events and content releases from AMEC […]
Episode 36
PR & the most controversial World Cup in history
with Andy Sutherden
At the time of publish, we are 3 weeks away from the 2022 Fifa World Cup in Qatar. Normally at this stage we’re at the height of World Cup excitement; fans are excited about team selections, journalists are reporting from training camps and tabloids are on WAG watch… This year is very different. Nearly all […]
Episode
How one PR report is helping gain funding to connect Dads with soul…
with Dan Flanagan
Stella Bayles interviews Dan Flanagan, founder of the growing community interest group ‘Dad La Soul’. From humble beginnings of group of 14 dads getting together for a play date with their kids, ‘Dad La Soul’ is now a globally recognised Community Interest company that connects over 2.5k dads through art, tech and music events & […]
Episode 34
The PR powerhouse on every tech founders (& investors!) wish list
with Donna Loughlin Michaels
In this episode I interview Donna Loughlin, she is the founder & owner of PR firm LMGPR and host of podcast ‘Before It Happened. Having started journalism at just 10 years old; helping at a local newspaper network that her family managed, Donna progressed & became a global journalist for Reuters and the BBC. It was when […]