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How many social shares of my coverage is normal?

Based on our sample size of 1.7 million items of coverage added by users of CoverageBook. Social shares = Total of all shares of an online article across Twitter, Facebook and Pinterest. See CoverageBook Benchmarks.

  • 65% of all coverage was not shared publicly.
    In short. Getting 0 shares is normal.
  • Only 13% of coverage was shared more than 10 times or more

Also see:
Benchmark your online coverage metrics.

How hard is it to get coverage on high DA outlets?

Written by —
Gary Preston

Gary Preston

CEO & Founder of CoverageBook & AnswerThePublic