We all need to learn more but scheduling an hour out of a busy day for a webinar is a challenge. Especially when you’re mid-campaign.
I personally like my webinars to be on-demand, I know some of you do too so here it is; all of my PR webinars past, present and scheduled in one post.
‘5 ways to improve your media monitoring pick up’
Webinar recording covers:
- How to choose the right tool
- Select the right search terms
- Collect & record mentions in the quickest way
- Keep your clip data clean for the best measurement
Webinar originally went out live on Thursday, June 7th 2018. This is a recording.
‘How to set PR KPIs that will improve results & skills’
Webinar recording covers:
- Metrics to use for PR success
- How to set targets that will improve team skills
- When to increase metric targets and by how much
- How to draw insights from your CoverageBook account
Webinar originally went out live on Monday, Jan 8th 2018. This is a recording.
‘A guide to SEO in PR’
Webinar recording covers:
- What Search Engine Optimisation is
- Why URL links in PR coverage affect SEO
- How SEO compares to Paid Search
- How PR can report on SEO
Webinar originally went out live on Feb 23rd, 2018. This is a recording.
‘Dirty data will kill your PR results’
Webinar recording covers:
- What dirty data is & how to clean it
- How to organise your tracker
- How to uncover golden insights
- How to use excel & tools to save you time
Webinar originally went out live on Tuesday, May 8th, 2018. This is a recording.
PRSA guest webinar: ‘5 ways to protect and grow your PR budget in a digital comms playground’
Webinar recording covers:
- Understand which tools will give your idea the digital edge
- Show how to use new metrics to demonstrate reach
- Demonstrate how to prove your target audience took action
- Understand how your PR campaign impacts Google
- How to prove true financial ROI
Subscribe here (PRSA members can watch for free)
Mention guest webinar: ‘How to use data to give your communications a makeover’
Webinar recording covers:
- Measuring the right activities and results
- How to mix qualitative and quantitative data
- Report on campaign coverage
- How to impress key stakeholders
- Presenting business impact
- How to implement your newfound insights
Subscribe and watch for free here.
About your host…
That’s me, Stella Bayles. I’m a director of PR measurement tool CoverageBook.com and author of ‘PRs Digital Resolution’. An ebook on the digital future of public relations.
Prior to working in PR tech I spent 14 years in digital PR and specialised in SEO-PR for major European brands. My approach led to multiple award wins and increased a past agency revenue by 85%.
Please get in touch with any questions.